Atma.io, a venture by Avery Dennison, is a connected product cloud platform designed to bridge the physical and digital asset worlds by assigning unique digital identities to everyday items. The Atma platform enables end-to-end supply chain transparency via the Hedera blockchain, allowing businesses and consumers to track products from source to point of sale and beyond. It accomplishes this through the use of identification technologies such as RFID and QR codes to capture and manage vast amounts of data about individual product journeys.
A crucial component of Atma.io's architecture is its use of the Hedera Hashgraph distributed ledger technology (DLT) to ensure the immutability and verifiability of supply chain events and sustainability credentials. This provides a trusted layer for product authentication and helps combat counterfeiting.
Serving a multitude of industries, including apparel, retail, food and beverage, and pharmaceuticals, Atma.io offers solutions for enhanced inventory management, improved operational efficiency, and deeper consumer engagement. It can be utilized to share verifiable product origin stories, provide detailed sustainability information, and support circular economy initiatives.
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Uphold is a versatile global digital money platform offering a "anything-to-anything" trading experience that connects cryptocurrencies, fiat money, and precious metals to the digital marketplace. Uphold serves as a crucial access point for the Hedera ecosystem, allowing users to buy, sell, and hold HBAR through its simple interface while facilitating on-chain deposits and withdrawals.
Uphold's platform highlights the exchange’s transparency, publishing its assets and liabilities in real-time and maintaining a 100-percent plus reserve policy, ensuring user funds are fully backed.
Beyond basic trading, Uphold offers features including recurring buy orders for dollar-cost averaging and staking rewards on various digital assets, including HBAR. Its "Vault" feature provides enhanced self-custody options for HBAR holders and secure private key management with assisted replacement.
Uphold is also holds over 50 licenses and registrations globally, including compliance with FinCEN in the US, the FCA in the UK, and FINTRAC in Canada. They adhere to stringent anti-money launder (AML) and know-your-customer (KYC) procedures.
Meta Carbon is a climate-tech company founded dedicated to making carbon offsetting more transparent, efficient, and engaging. Its mission is to simplify carbon management for businesses and individuals, using technology to bridge the gap between climate action and everyday life.
The core of Meta Carbon's service is its software-as-a-service (SaaS) platform, which provides a comprehensive suite of tools for carbon project management. These include features for inventory management, real-time reporting, and yield optimization. The platform also offers a range of engagement tools, such as offset certificates, digital badges, and leaderboards, which allow businesses to transparently showcase their sustainability efforts to their customers. A key feature of the platform is its ability to integrate with e-commerce sites, enabling carbon offsetting at the point of sale.
Meta Carbon uses the Hedera Consensus Service (HCS) to record every transaction, measurement, and retirement of carbon credits on the public ledger. This provides a high level of transparency and trust, as all data is immutable and auditable.
The Content Authenticity Initiative (CAI) is a cross-industry community founded in 2019 by Adobe, The New York Times, and Twitter to combat digital misinformation and provide a verifiable layer of trust for online content. With a rapidly growing membership of over 4,000, the CAI brings together technology companies, media organizations, and civil society to develop open-source tools and standards that promote transparency and give creators credit for their work.
The primary service of the CAI is the development and promotion of Content Credentials, an open-source technology that functions like a "nutrition label" for digital media. This system allows creators to attach secure, tamper-evident metadata to their content, creating a verifiable record of its origin, authorship, and edit history. This provenance data is cryptographically signed and remains with the content as it is shared and modified. The technical specifications for Content Credentials are developed by the Coalition for Content Provenance and Authenticity (C2PA), a standards development organization co-founded by Adobe.
Third Act Digital is a non-fungible token (NFT) marketplace specifically designed for the theatre community, allowing fans to collect and own digital representations of memorable theatre performances and moments. It leverages the Hedera network for NFT creation and facilitates transactions for purchasing digital collectibles using the USDC stablecoin.
A core objective of Third Act Digital is to deepen fan engagement by providing a novel way to interact with and own verified pieces of theatrical history. The platform collaborates with renowned theatre institutions such as The Public Theater to curate unique NFT offerings that capture iconic moments from various performances. This initiative bridges the gap between traditional theatre and the world of digital collectibles.
Built on the carbon-negative Hedera Hashgraph, Third Act Digital emphasizes a sustainable approach to blockchain technology. To ensure a smooth user experience, particularly for new users, the platform integrates Venly's Wallet API. This facilitates easy onboarding and interaction with the marketplace, allowing a broader audience to participate in collecting theatre-related NFTs.