METAVRSE is a technology company advancing e-commerce through its proprietary, web-based 3D development engine. The platform enables brands to create, manage, and scale immersive virtual worlds and interactive product showcases accessible across all devices without requiring special downloads. This focus on accessibility and high-fidelity graphics positions METAVRSE as a key provider of infrastructure for the next generation of Web3 commerce.
The company's flagship product, TheMall, is a photorealistic virtual shopping center that utilizes the Hedera Token Service (HTS) for minting assets. Within its virtual spaces, brands can build 3D storefronts stocked with digital products and services secured on the Hedera blockchain network. For example, virtual real estate, such as floors and parcels within TheMall, is delivered and owned as NFTs on the Hedera network.
METAVRSE aims to simplify 3D spatial space design and development in the same way Canva made digital art and graphic design accessible for creative users. It has a slate of Fortune 500 clients including Microsoft, MasterCard, JP Morgan and numerous others.
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Numbers Protocol is a decentralized network designed to establish trust and authenticity in digital media. Its primary mission is to address the challenges of misinformation and copyright infringement by creating a verifiable record of content provenance from creation to publication. It provides a transparent and immutable history for digital assets, including images, videos, and audio files.
At its core, Numbers Protocol offers a suite of tools and services for creators and developers. This includes the "Capture App," which allows users to register their digital creations, embedding them with unique identifiers and contextual metadata. The "Numbers Blockchain" serves as a specialized distributed ledger for indexing these assets and their histories. The protocol also features a "Verify Engine," a reverse-image search tool enhanced with AI, enabling users to trace the origin and modification history of digital media.
By leveraging blockchain technology and decentralized storage, including the Hedera blockchain network, Numbers Protocol enables users to create on-chain proof of their digital media, secure ownership, and track usage.
AdsDax is a digital advertising platform founded in 2013 that aims to solve endemic problems in the advertising industry, such as fraud and a lack of transparency, by removing intermediaries and fostering direct, value-based connections between brands and consumers.
The core of AdsDax's service is a self-serve advertising platform that allows brands to create, buy, and sell advertising in a transparent environment. A key feature of their model is the use of incentivised experiences, where consumers are rewarded with digital assets for their engagement with advertising content. This approach, which leverages AI for campaign optimization, is designed to move beyond superficial metrics such as "likes" to drive authentic engagement and build brand loyalty. The platform supports a variety of ad formats, including interactive and video ads, and is utilised by major advertising agencies.
AdsDax uses the Hedera Consensus Service to track and verify millions of advertising events such as impressions, clicks, and conversions in real-time. Each event is recorded on the Hedera public ledger, creating an immutable and auditable trail that provides a single source of truth for advertisers and publishers. This allows for the automated and near-instantaneous settlement of payments to publishers and rewards to consumers using cryptocurrencies.
Atma.io, a venture by Avery Dennison, is a connected product cloud platform designed to bridge the physical and digital asset worlds by assigning unique digital identities to everyday items. The Atma platform enables end-to-end supply chain transparency via the Hedera blockchain, allowing businesses and consumers to track products from source to point of sale and beyond. It accomplishes this through the use of identification technologies such as RFID and QR codes to capture and manage vast amounts of data about individual product journeys.
A crucial component of Atma.io's architecture is its use of the Hedera Hashgraph distributed ledger technology (DLT) to ensure the immutability and verifiability of supply chain events and sustainability credentials. This provides a trusted layer for product authentication and helps combat counterfeiting.
Serving a multitude of industries, including apparel, retail, food and beverage, and pharmaceuticals, Atma.io offers solutions for enhanced inventory management, improved operational efficiency, and deeper consumer engagement. It can be utilized to share verifiable product origin stories, provide detailed sustainability information, and support circular economy initiatives.