SKUx is a fintech company developing a payments solutions platform for the retail and consumer packaged goods (CPG) industries. Its mission is to eliminate the fraud and inefficiency that plagues the traditional promotional offer industry by creating a secure, transparent, and real-time system for offer delivery, redemption, and settlement.
The core of SKUx's service is its Smart Incentives platform, which transforms traditional coupons and rebates into serialized, payment-based offers. A key product is SKUPay, a patented technology that enables item-level payments, allowing brands to deliver value directly to consumers for specific products at the point of sale. The platform is designed to be seamless for consumers and requires no special integration for retailers, while providing brands with transparency and proof of ROI.
SKUx uses the Hedera Consensus Service (HCS) to create an immutable and auditable record of all offer-related transactions, from issuance to redemption. This provides a "single source of truth" for all parties in the ecosystem.
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Exodus is a non-custodial cryptocurrency wallet company founded in 2015. Headquartered in Omaha, Nebraska, the firm is dedicated to providing a user-friendly and secure platform that gives individuals full control over their digital assets.
The company's primary product is the Exodus Wallet, a multi-asset software wallet available on desktop and mobile platforms. It allows users to securely store, manage, and exchange a vast array of cryptocurrencies, including Bitcoin, Ethereum, and over one hundred others. Key features include a built-in exchange for seamless asset swaps, portfolio tracking, and the ability to earn rewards through staking. A central tenet of the Exodus platform is its "zero-knowledge" security model, which means that user data and private keys are encrypted and stored locally on the user's device, ensuring that only the user has access to their funds.
Exodus provides full support for Hedera's native cryptocurrency, HBAR, allowing users to create a Hedera account, send, receive, and exchange HBAR directly within the app.
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The eftpos solution by Australian Payments Plus provides a cost effective, secure and flexible payment infrastructure for Australian businesses. It supports real time debit transactions, tap to pay on mobile devices, eftpos QR payments and least cost routing, which allows merchants to automatically direct debit transactions through the lowest cost network to help reduce the cost of acceptance.
Australian Payments Plus has worked with Google to enable least cost routing in Google Wallet, with ANZ and Suncorp the first issuers to offer this capability. It is also partnering with Giesecke and Devrient to develop eftpos Click to Pay with integrated least cost routing, an online checkout service that uses tokenisation to protect card credentials and is scheduled for rollout from early 2026 following pilot trials.
These developments enhance payment efficiency, improve security, support domestic data sovereignty and align with Reserve Bank of Australia findings that least cost routing can materially reduce merchant debit acceptance costs.
IOWNME is a platform developed by IPrivata, a company focused on data privacy and digital rights. Its designed to provide individuals with a way to assert ownership and control over their personal data, particularly in the context of name, image, and likeness (NIL) rights for athletes.
The core of the IOWNME service is the platform’s Declaration Certificate, a legally-grounded digital certificate that establishes a root proof of authenticity for an individual's data. This certificate links the rights embedded in a patent to an individual's personal information, effectively transforming the enforcement of data privacy from a matter of privacy policy to one of property rights, intellectual property, and contract law. This provides a more robust and proactive framework for individuals to protect and monetize their personal brand and content.
The IOWNME platform is built on the Hedera network. IPrivata is working directly with the Hedera Foundation and Acoer, a DLT developer, to integrate the Declaration Certificate into the Hedera ecosystem.