SKUx is a fintech company developing a payments solutions platform for the retail and consumer packaged goods (CPG) industries. Its mission is to eliminate the fraud and inefficiency that plagues the traditional promotional offer industry by creating a secure, transparent, and real-time system for offer delivery, redemption, and settlement.

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The core of SKUx's service is its Smart Incentives platform, which transforms traditional coupons and rebates into serialized, payment-based offers. A key product is SKUPay, a patented technology that enables item-level payments, allowing brands to deliver value directly to consumers for specific products at the point of sale. The platform is designed to be seamless for consumers and requires no special integration for retailers, while providing brands with transparency and proof of ROI.

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SKUx uses the Hedera Consensus Service (HCS) to create an immutable and auditable record of all offer-related transactions, from issuance to redemption. This provides a "single source of truth" for all parties in the ecosystem. 

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Standard Bank Group, located in South Africa, is Africa's largest bank by assets and among the longest operating financial institutions on the continent having been founded more than 150 years ago. The Group offers a comprehensive suite of financial products and services via the Hedera blockchain including a wide array of payment processing solutions for both individuals and businesses.

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The firm’s primary functions include facilitating transactional banking, lending, asset finance, merchant solutions, trade finance, and international payment services for its business and enterprise clients. Standard Bank also provides insurance and asset management services. 

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As a member of the Hedera Governing Council, Standard Bank provides enterprise-grade, secure transactions and digitized cross-border trade processes on the immutable Hedera distributed blockchain ledger. 

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Standard Bank is one of the leading Hedera-based service providers utilizing Hedera's Token Service (HTS) and Consensus Service (HCS). The primary focus of this collaboration is to improve transaction efficiency and reduce costs associated with international cross-border payments.

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Fresh Supply Co (FSCO) is an agri-fintech company based in Queensland Australia. It functions on the Hedera blockchain, leveraging Hedera Hashgraph to enhance transparency, traceability, and financing within agricultural supply chains. The company focuses on providing verifiable provenance for agricultural products and digitizing trade finance. By integrating with Hedera, Fresh Supply Co offers immutable record-keeping for supply chain events, which supports the verification of Environmental, Social, and Governance (ESG) credentials for agricultural producers.

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Their core offering includes the "Continuity API," which facilitates the flow of payments and data through complex supply chains. This technology enables agricultural exporters to track their produce from farm to consumer utilizing global payment networks such as Mastercard. Fresh Supply Co's platform allows for the tokenization of agricultural assets, turning verifiable supply chain data into a digital asset that can be used to secure financing. This approach unlocks liquidity for farmers and suppliers by providing financiers with greater visibility and assurance regarding the underlying commodities and their movement.

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RevTrax is a marketing technology company that specializes in delivering personalized digital promotions and offers for leading brands in the consumer-packaged goods (CPG) and retail industries. Founded with the goal of connecting online marketing with in-store sales, the company provides a sophisticated platform that enables brands to deliver, track, and optimize their promotional campaigns.

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The core of RevTrax's service is its Offer Management Platform, which allows brands to create and distribute secure, single-use digital coupons and offers across a wide range of channels, including email, social media, and paid advertising. A key feature of the platform is its ability to track the entire customer journey, from the initial online engagement to the final in-store redemption. This provides brands with valuable, real-time data on campaign performance and consumer behavior. The platform also includes advanced features for personalization and fraud prevention, ensuring that offers are relevant to the consumer and secure from misuse.

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