
Metacourt
Metacourt is a virtual metaverse platform created in an official partnership with Tennis Australia to extend the fan experience of the Australian Open (AO). It provides a 3D digital recreation of Melbourne Park, the tournament’s physical grounds, allowing a global audience to explore the venue, interact with other fans, and stream live or historic matches from within the metaverse.
The platform leverages the Hedera network to power its digital asset strategy including its central feature, the "AO Art Ball" NFT collection, which consists of thousands of unique NFTs linked to specific 19cm x 19cm plots of the real-world tennis courts. When a winning shot from an official match lands on a plot, the corresponding NFT is updated in real-time with match data, and its owner is rewarded with exclusive utility, such as match footage or merchandise.
Metacourt a novel, gamified experience secured on the Hedera blockchain network to provide fans with verifiable ownership of unique moments in tennis history.
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