Shift
Shift Markets is a financial technology company that provides "Crypto-as-a-Service" solutions for businesses operating in the digital asset and forex markets. Headquartered in New York, the it has a global presence, helping clients launch and manage their own trading platforms.
The company's core services revolve around providing the infrastructure and technology needed to operate a digital asset exchange. Their flagship product is a white-label crypto exchange platform, which allows businesses to quickly launch their own spot and derivatives trading venues. This includes a customizable front-end interface, a full-featured back-office for managing operations, and access to deep liquidity through their proprietary engine, Nexus.
Shift Markets is directly integrated with the Hedera ecosystem through a partnership with the Hedera Foundation. The company has incorporated Hedera-based assets into its Shift Dashboard and the Nexus liquidity engine. This integration makes HBAR and other Hedera-native assets available across its network of over 70 exchanges and institutional clients.
Project Information
Related Projects

Headstarter is a decentralized fundraising platform and launchpad built exclusively for the Hedera network. Its primary purpose is to accelerate the growth of the Hedera ecosystem by providing a secure and streamlined environment for new projects to raise capital and build an initial community.
The platform operates on a tier-based system centered around its native token, $HST. To gain access to token sales, prospective investors are required to stake a certain amount of $HST, which places them into different tiers. These tiers determine the size of the allocation a user is guaranteed in an upcoming IDO, with higher amounts of staked tokens granting access to larger investment opportunities. This model creates utility and sustained demand for the $HST token while ensuring a fair and organized capital-raising process.
For projects, Headstarter provides an end-to-end solution for launching a token, handling the technical complexities of the sale and providing access to an engaged community from day one. For investors, it offers a vetted and secure venue to discover and support promising, early-stage Hedera-native projects.

NFT Grade is a service that provides a standardized, objective grading system for non-fungible tokens (NFTs), aiming to bring greater transparency and trust to the digital collectibles market. The company's mission is to create a reliable method for assessing the value and rarity of NFTs, similar to how physical collectibles like trading cards are professionally graded.
The core of NFT Grade's service is its proprietary algorithm, which analyzes the metadata of an NFT to determine its rarity and overall grade. This process takes into account various factors, including the individual traits of the NFT and their prevalence within the entire collection. The platform provides a detailed "Grade Card" for each assessed NFT, which includes an overall score, a breakdown of its trait rarities, and a unique serial number. This allows collectors and investors to make more informed decisions by providing a clear and objective measure of an NFT's value.
NFT Grade utilizes Hedera's high-throughput and low-cost infrastructure to create a secure and transparent record of its grading process. Each Grade Card is minted as an NFT on the Hedera Token Service (HTS), creating an immutable and auditable record of the grade.

Hyperstack is a Web3 company developing the "Credential Cloud" platform for issuing, managing, and verifying smart, secure, and immutable digital credentials. Its mission is to revolutionize digital identity by providing a no-code, high-impact framework that can be used by a wide range of organizations, from educational institutions to corporations.
The core of Hyperstack's service is its comprehensive credential management platform. This includes a design studio for creating custom-branded digital certificates and badges, tools for issuing credentials at scale, and a secure digital wallet for recipients to store and share their credentials. A key feature of the platform is its robust analytics dashboard, which allows issuers to track engagement with their credentials, providing valuable insights into their reach and impact. The platform is also designed for seamless integration with existing systems, such as Learning Management Systems (LMS) and HR platforms.
Hyperstack's entire platform is built on the Hedera network. It uses the Hedera Token Service (HTS) to mint credentials as NFTs, providing a secure and efficient way to manage their ownership and transfer.

AdsDax is a digital advertising platform founded in 2013 that aims to solve endemic problems in the advertising industry, such as fraud and a lack of transparency, by removing intermediaries and fostering direct, value-based connections between brands and consumers.
The core of AdsDax's service is a self-serve advertising platform that allows brands to create, buy, and sell advertising in a transparent environment. A key feature of their model is the use of incentivised experiences, where consumers are rewarded with digital assets for their engagement with advertising content. This approach, which leverages AI for campaign optimization, is designed to move beyond superficial metrics such as "likes" to drive authentic engagement and build brand loyalty. The platform supports a variety of ad formats, including interactive and video ads, and is utilised by major advertising agencies.
AdsDax uses the Hedera Consensus Service to track and verify millions of advertising events such as impressions, clicks, and conversions in real-time. Each event is recorded on the Hedera public ledger, creating an immutable and auditable trail that provides a single source of truth for advertisers and publishers. This allows for the automated and near-instantaneous settlement of payments to publishers and rewards to consumers using cryptocurrencies.
