Magic is a Wallet-as-a-Service (WaaS) platform that provides developers with tools to streamline user onboarding for decentralized applications, including those built on the Hedera network. The platform's core offering is an SDK that enables seamless authentication and the instant creation of non-custodial wallets for end-users, bypassing many of the traditional complexities of Web3.

For the Hedera ecosystem, Magic allows dApp developers to offer familiar Web2 login methods, such as email or social accounts, instead of requiring users to manage seed phrases or install separate browser-extension wallets. When a user logs into a Magic-enabled Hedera dApp, a secure, Hedera-compatible wallet is automatically generated for them in the background. This wallet is fully capable of interacting with the Hedera network, allowing the user to sign transactions, manage HBAR and HTS tokens, and engage with smart contracts.

The underlying technology uses a delegated key management system, where private keys are encrypted and stored in secure hardware modules, ensuring users retain full control and ownership of their assets without the burden of direct key management. 

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