
Hala Systems
Hala Systems is a social enterprise founded in 2015 that develops advanced technology to protect civilians in conflict zones. Its mission is to reduce violence and provide accountability through the creation of early warning systems and tools for documenting war crimes.
The company's flagship product is Sentry, an AI-powered early warning system that predicts and warns civilians of impending threats, such as airstrikes. Sentry uses a network of remote sensors and real-time data to provide warnings, giving people crucial time to find safety. The system has been deployed in Syria, where it has been credited with significantly reducing casualties. In addition to its warning capabilities, Hala Systems also focuses on accountability, developing tools that allow for the secure collection of evidence of war crimes.
To ensure the integrity of the data collected, such as photos and videos of potential war crimes, Hala uses the Hedera Consensus Service (HCS) to create a tamper-proof and cryptographically secure record of the evidence. Each piece of media has its metadata logged on the Hedera network, creating a verifiable and immutable audit trail.
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SKUx is a fintech company developing a payments solutions platform for the retail and consumer packaged goods (CPG) industries. Its mission is to eliminate the fraud and inefficiency that plagues the traditional promotional offer industry by creating a secure, transparent, and real-time system for offer delivery, redemption, and settlement.
The core of SKUx's service is its Smart Incentives platform, which transforms traditional coupons and rebates into serialized, payment-based offers. A key product is SKUPay, a patented technology that enables item-level payments, allowing brands to deliver value directly to consumers for specific products at the point of sale. The platform is designed to be seamless for consumers and requires no special integration for retailers, while providing brands with transparency and proof of ROI.
SKUx uses the Hedera Consensus Service (HCS) to create an immutable and auditable record of all offer-related transactions, from issuance to redemption. This provides a "single source of truth" for all parties in the ecosystem.

Red Swan Digital Real Estate is a commercial real estate tokenization platform. It specializes in converting property ownership into digital assets. This process creates increased liquidity in the traditionally illiquid real estate market and makes investments more accessible through fractional ownership via the Hedera blockchain.
The company operates a the RedSwan CRE Marketplace, which hosts over $10 billion in commercial real estate deals. It offers a secure, straightforward, and transparent way to invest in real estate where investors can buy and sell tokenized shares of various commercial property types, including apartments, offices, retail spaces, and industrial buildings.
Red Swan offers investment services to accredited investors, qualified purchasers, and institutional investors. For property owners, it offers services to raise capital and enhance liquidity by tokenizing their assets.
The company emphasizes compliance with US securities regulations and offers compliance services. It operates as an SEC Registered Investment Advisor with its affiliate RedSwan Markets LLC, a FINRA/SIPC registered broker-dealer. Togethery, they offer various investment funds, including those focused on specific regions or asset types, such as affordable housing and eco-tourism.
Through its tokenized CRE offerings, Red Swan seeks to lower investment minimums, increase accessibility, and broaden international access to commercial real estate opportunities.

Atma.io, a venture by Avery Dennison, is a connected product cloud platform designed to bridge the physical and digital asset worlds by assigning unique digital identities to everyday items. The Atma platform enables end-to-end supply chain transparency via the Hedera blockchain, allowing businesses and consumers to track products from source to point of sale and beyond. It accomplishes this through the use of identification technologies such as RFID and QR codes to capture and manage vast amounts of data about individual product journeys.
A crucial component of Atma.io's architecture is its use of the Hedera Hashgraph distributed ledger technology (DLT) to ensure the immutability and verifiability of supply chain events and sustainability credentials. This provides a trusted layer for product authentication and helps combat counterfeiting.
Serving a multitude of industries, including apparel, retail, food and beverage, and pharmaceuticals, Atma.io offers solutions for enhanced inventory management, improved operational efficiency, and deeper consumer engagement. It can be utilized to share verifiable product origin stories, provide detailed sustainability information, and support circular economy initiatives.
ServiceNow is an American software company, founded in 2003, that provides a cloud-based platform for automating and managing business workflows. Headquartered in Santa Clara, California, ServiceNow’s core offering is the the Now Platform, an intelligent and intuitive cloud platform that automates workflows across IT, employee, and customer service departments.
The Now Platform allows businesses to streamline operations, optimize productivity, and create seamless experiences for both employees and customers. It includes a suite of applications for IT service management (ITSM), IT operations management (ITOM), strategic portfolio management, and more.
As a member of the Hedera Governing Council, ServiceNow is leveraging the Hedera Consensus Service to create immutable and auditable records of transactions and interactions that occur on the Now Platform. This integration enables the creation of trusted, multi-party business processes, enhancing data integrity and enabling new possibilities for tokenization, decentralised identity, and secure data sharing across organizational boundaries. This allows ServiceNow to extend the reach of its digital workflows to entire business ecosystems.