Bountyblok is a versatile gamification platform that provides businesses with a suite of tools to drive user engagement, loyalty, and specific marketing outcomes. Operating as a Software-as-a-Service (SaaS) solution, Bountyblok enables companies to easily integrate gaming mechanics into their existing websites, applications, and communities. The platform allows for the creation of interactive campaigns such as challenges, tasks, leaderboards, and promotional contests, which incentivize user participation and foster a sense of competition and achievement.
While a powerful tool for traditional Web2 engagement, Bountyblok also serves as a bridge to Web3 by offering optional blockchain integration. The platform is chain-agnostic but has a notable integration with the Hedera network. This allows businesses using Bountyblok to reward their users with digital assets in addition to standard points or badges. For example, a user completing a series of challenges could be awarded a commemorative NFT or branded loyalty tokens minted directly on the Hedera network.
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Hashgraph Application Studio is a specialized no-code/low-code development platform designed to build and deploy enterprise-grade decentralized applications (dApps) on the Hedera network. It is the result of a strategic partnership between Joget Inc., an open-source application development firm, and The HBAR Foundation. The studio essentially provides a Hedera-centric version of the Joget platform, aiming to democratize dApp development by making it accessible to users with limited or no coding expertise.
The platform’s core functionality revolves around a visual, drag-and-drop interface. This allows users to design application workflows, create user interfaces, and manage data without writing extensive code. A key feature is the "Hedera Ledger Pack," a pre-built integration that simplifies complex interactions with Hedera’s native services. Through simple configuration, users can perform on-chain actions such as creating accounts, transferring HBAR and HTS tokens, minting and burning NFTs, and logging data to the Hedera Consensus Service (HCS).
By abstracting the technical complexities of blockchain, the Hashgraph Application Studio significantly accelerates the development lifecycle for Hedera-based projects.
The Coupon Bureau is a non-profit, industry-managed organization established to modernize the coupon industry by creating a centralized data exchange for all stakeholders. The organization's primary mission is to combat coupon fraud, an issue estimated to cost the industry hundreds of millions of dollars annually, while also improving efficiency and the consumer experience.
At the heart of The Coupon Bureau's work is the development and implementation of the new Universal Coupon standard, also known as AI (8112). This new standard replaces the outdated barcode system with a more secure, serialized format for both digital and paper coupons. This allows for real-time validation of every coupon at the point of sale, effectively eliminating counterfeiting and ensuring that each coupon is used only once, as intended by the manufacturer. The platform, known as the Universal Positive Offer File, serves as this central repository for all coupon data, connecting manufacturers, retailers, and consumers in a seamless ecosystem.
The Coupon Bureau utilizes the Hedera Consensus Service (HCS) to create a tamper-proof, auditable log of every coupon's lifecycle. Each time a coupon is created, distributed, or redeemed, a transaction is recorded on the Hedera public ledger.
Clout.art is a creator economy platform, founded in 2021. Its mission is to bridge the gap between Web2 social media and the Web3 world through the creation of a sustainable and transparent ecosystem that empowers content creators to monetise their most valuable social media content as unique digital assets.
The platform's core service is an NFT minting and marketplace solution. It allows creators to take their most successful social media posts, such as those from Instagram, and transform them into non-fungible tokens (NFTs). This provides a direct way for creators to capitalize on their existing digital footprint and for fans to own a piece of their favorite creator's content. The Clout.art ecosystem also includes a social token, $SWAY, which enables fans to stake with their favorite creators in "creator pools." When a creator sells an NFT, a portion of the proceeds is distributed to those who have staked in their pool, creating a mutually beneficial relationship.
AdsDax is a digital advertising platform founded in 2013 that aims to solve endemic problems in the advertising industry, such as fraud and a lack of transparency, by removing intermediaries and fostering direct, value-based connections between brands and consumers.
The core of AdsDax's service is a self-serve advertising platform that allows brands to create, buy, and sell advertising in a transparent environment. A key feature of their model is the use of incentivised experiences, where consumers are rewarded with digital assets for their engagement with advertising content. This approach, which leverages AI for campaign optimization, is designed to move beyond superficial metrics such as "likes" to drive authentic engagement and build brand loyalty. The platform supports a variety of ad formats, including interactive and video ads, and is utilised by major advertising agencies.
AdsDax uses the Hedera Consensus Service to track and verify millions of advertising events such as impressions, clicks, and conversions in real-time. Each event is recorded on the Hedera public ledger, creating an immutable and auditable trail that provides a single source of truth for advertisers and publishers. This allows for the automated and near-instantaneous settlement of payments to publishers and rewards to consumers using cryptocurrencies.